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Is Indeed the new Amazon?
Is Indeed the new Amazon?
Marketing
Searching for the latest gadget -  Where do you start your search - Google or Amazon?     According to Forrester over 33% of people in the USA are now starting their product search on Amazon compared to only 17% in 2009.   That is a big change away from our "just google it" attitude that has dominated search behaviour over the last 5 years. Why are we s...
May 16 13 - 9:28AM Meetu Mirpuri0 
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Are you protecting your brand from imposters
Are you protecting your brand from imposters
Marketing
  I went to a PPC presentation the other day where the presenter was try to show the loss opportunity cos...
Mar 01 13 - 12:17PM Meetu Mirpuri0 
Should you mobilise your email marketing?
Should you mobilise your email marketing?
Marketing
Do you use email marketing? Likelyhood you do on many different levels; - Your marketing department probably use it to engage with candidates. ...
Feb 20 13 - 9:43AM Meetu Mirpuri0 
Brand marketing for Employers
Brand marketing for Employers
Marketing
Linkedin in their latest Global Survey stated that Employer branding is the new "black" and will be a key competitive differentiator fo...
Feb 12 13 - 4:08PM Meetu Mirpuri0 
Brand marketing gives power to Employer brand
Brand marketing gives power to Employer brand
Marketing
Linkedin in their Global Survey stated that Employer branding is the new "black" and is the key competitive differentiator. They went on to st...
Feb 12 13 - 4:06PM Meetu Mirpuri0 
Using Google + in Recruitment Marketing
Using Google + in Recruitment Marketing
Marketing
Following up from my last blog post regarding the importance of Google + I thought it might be useful to provide some information on setting up an acc...
Feb 05 13 - 4:25PM Meetu Mirpuri0 
Selecting the right operating system for your recruitment mobile app
Selecting the right operating system for your recruitment mobile app
Corporate Recruitment
Recruiters and resourcers face a bewildering choice of operating systems, when thinking about building their career or recruitment app.  How do t...
Feb 01 13 - 9:45AM Andrew Soane0 
Google Author Rank - what does it mean to you.
Google Author Rank - what does it mean to you.
Marketing
What is Author Rank? A little while ago Google came up with the idea that in order improve the quality of it's search resul...
Jan 28 13 - 11:20PM Meetu Mirpuri0 
What's it like to lecture on a product design course?
What's it like to lecture on a product design course?
Design
I graduated from London South Bank University with a degree in Product Design, seems like a whole lifetime ago. Since then I’ve embarked on a ca...
Jan 25 13 - 5:07PM Naeem Mahmood1 
Recruitment SEO or PPC ?
Recruitment SEO or PPC ?
Marketing
I was speaking to a client last week who was very confused on how to market his recruitment website.  In his mind there was a big deba...
Jan 22 13 - 9:17AM Meetu Mirpuri0 
Gone in 60 seconds
Gone in 60 seconds
Marketing
No fancy lock or alarm can stop him; your car will be there and gone in 60 seconds... As Nicolas Cage showed us in "Gone in 60 seconds" a lot...
Jan 16 13 - 9:53PM Meetu Mirpuri0