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Is Indeed the new Amazon?
Is Indeed the new Amazon?
Marketing
Searching for the latest gadget -  Where do you start your search - Google or Amazon?     According to Forrester over 33% of people in the USA are now starting their product search on Amazon compared to only 17% in 2009.   That is a big change away from our "just google it" attitude that has dominated search behaviour over the last 5 years. Why are we s...
May 16 13 - 9:28AM Meetu Mirpuri0 
Rss feed
Are you protecting your brand from imposters
Are you protecting your brand from imposters
Marketing
  I went to a PPC presentation the other day where the presenter was try to show the loss opportunity cos...
Mar 01 13 - 12:17PM Meetu Mirpuri0 
Brand marketing for Employers
Brand marketing for Employers
Marketing
Linkedin in their latest Global Survey stated that Employer branding is the new "black" and will be a key competitive differentiator fo...
Feb 12 13 - 4:08PM Meetu Mirpuri0 
Salt and 4MAT at the MARA Awards
Salt and 4MAT at the MARA Awards
Design
With judges that include some of the biggest names and most influential thought leaders in recruitment the MARA Awards was always going to be a b...
Dec 06 12 - 10:49AM Alex Charraudeau0 
Three Ways To Be A Recruitment Agency In the Fast Track 100
Three Ways To Be A Recruitment Agency In the Fast Track 100
Marketing
Recruitment companies are consistently in the Sunday Times Fast Track 100.  This year has seen thirteen recruitment companies listed.  Despi...
Dec 03 12 - 5:40PM Alex Charraudeau2 
Get their attention - Image is everything.
Get their attention - Image is everything.
Design
What traditional recruitment advertising is missing these days is attention grabbing imagery.  In a recent copy of the Metro I found one company ...
Oct 24 12 - 5:04PM Alex Charraudeau21 
New LinkedIn pages coming soon
New LinkedIn pages coming soon
Marketing
LinkedIn last week announced via their blog that company pages will be getting a make over.  Although there is no firm date when t...
Sep 13 12 - 4:16PM Andrew Linton0 
Employer Branding - It's all about stories
Employer Branding - It's all about stories
Corporate Recruitment
Much has been discussed about employer brand and how in the modern world, the ability to manage a brand’s image is moving out of a company&r...
Sep 04 12 - 2:20PM David Johnston0 
The Future of Talent Attraction
The Future of Talent Attraction
Corporate Recruitment
Mid April was a busy time for the team at 4MAT with our Corporate Business Breakfast and the Social Media in Recruitment Conference on consecutive day...
May 03 12 - 3:17PM David Johnston0 
Recruitment Agency Branding
Recruitment Agency Branding
Marketing
Currently the number one subject I’m being asked about by recruitment agencies is branding. ‘How should we change, improve or consolidate ...
Mar 26 12 - 3:51PM Thomas Aspinall3 
Recruitment Videos and Twitter
Recruitment Videos and Twitter
Marketing
Twitter is one of the most popular social networking tools of the moment.  With over 1736 tweets sent ever second you would think that Twitter wo...
Jan 31 12 - 4:23PM Alex Charraudeau15