I bet you have typed in your name into Google before. I think everyone has. I'm the first to admit that I certainly have - loads of times! So, as the Internet continues to make its mark on us, are we actually making a mark on the online world? My name isn't ridiculously common, so surely I should be all over the search results page. But this isn't always the case...
Well you'll all be pleased to know that there is an
Online Identity Calculator, here to find out how Googleable you are.
And as they say on their site:
"Today, if you don't show up in Google, you don't exist. Whether you are applying for a new job, being considered for a board position or trying to get a date, you can count on being Googled. So knowing what Google says about you and proactively managing your personal brand online is critical to success."
Couldn't have said it better myself.
Now that we're all over Facebook, tweeting away and creating what is basically an online CV on LinkedIn, our personal details are everywhere so building a personal brand is really important.
So off I go to figure out my online identity, and after filling out an online form and counting up Googley things, the journey is complete...
"Congratulations Nadia Owen. You are digitally distinct!
This is the nirvana of online identity. A search of your name yields lots of results about you, and most, if not all, reinforce your unique personal brand. Keep up the good work, and remember that your Google results can change as fast as the weather in New England. So, regularly monitor your online identity. That way, if something negative, such as an anonymous ad hominem attack on your character on a blog, crops up, you can address it quickly, before it gets out of hand. Read Chapter 11 of Career Distinction: Stand Out by Building Your Brand for more ideas on how to continue to build your brand online."
Personally I'm not sure how accurate the results are given the minimal tests I had to endure to find out this amazing result. But this is apparently the first tool of it's kind, and I think might be simply playing on people's insecurities in the online world. And it points you to a book that you have to buy to find out more about online brands. Hmmm...
But hey, at least I'm not "Digitally Dissed" - that would be, like, totally uncool for my Web2.0 standing.
