﻿<?xml version="1.0" encoding="utf-8"?><rss version="2.0" xmlns:dv3="http://schemas.4matnetworks.com/DV3/1.0/"><channel><title>Latest blog entries</title><link>http://www.4mat.com/blog/rss.ashx?</link><description>Blog Entries - delivering the latest entries to your desktop</description><ttl>15</ttl><language>en-GB</language><generator>4mat.com DV3</generator><item><title>HTML5 is awesome.  Here is why</title><link>http://www.4mat.com/blog/html5-is-awesome-here-is-why-blog-21321113271</link><description>&lt;a href="http://www.4mat.com/blog/html5-is-awesome-here-is-why-blog-21321113271" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/HTML5rocks.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt;                         You may not have heard of HTML5 yet &amp;ndash; but you&amp;rsquo;ve probably experienced it. Many of the new Google doodles use HTML... &lt;a href='http://www.4mat.com/blog/html5-is-awesome-here-is-why-blog-21321113271' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-design' &gt;Design&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 11 May 2012 13:41:00 GMT</pubDate></item><item><title>LinkedIn Financial Report 2012</title><link>http://www.4mat.com/blog/linkedin-financial-report-2012-blog-21254951342</link><description>&lt;a href="http://www.4mat.com/blog/linkedin-financial-report-2012-blog-21254951342" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/linkedintwitter1.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Last night saw the annual financial announcement from Linkedin.&amp;nbsp; As one of the biggest recruitment focused sites (LinkedIn gets 17% of all recru... &lt;a href='http://www.4mat.com/blog/linkedin-financial-report-2012-blog-21254951342' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 04 May 2012 09:59:00 GMT</pubDate></item><item><title>The Future of Talent Attraction</title><link>http://www.4mat.com/blog/the-future-of-talent-attraction-blog-21243145254</link><description>&lt;a href="http://www.4mat.com/blog/the-future-of-talent-attraction-blog-21243145254" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Link-Like-Share.png&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Mid April was a busy time for the team at 4MAT with our Corporate Business Breakfast and the Social Media in Recruitment Conference on consecutive da... &lt;a href='http://www.4mat.com/blog/the-future-of-talent-attraction-blog-21243145254' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 03 May 2012 15:17:00 GMT</pubDate></item><item><title>Which social network should you be using for recruitment?</title><link>http://www.4mat.com/blog/which-social-network-should-you-be-using-for-recruitment--blog-21213014458</link><description>&lt;a href="http://www.4mat.com/blog/which-social-network-should-you-be-using-for-recruitment--blog-21213014458" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/socialMedia.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Does deciding on how best to talk to your target audience online often confuse you?&amp;nbsp; Well, the guys over at&amp;nbsp;Zintro have now devised a nifty... &lt;a href='http://www.4mat.com/blog/which-social-network-should-you-be-using-for-recruitment--blog-21213014458' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 30 Apr 2012 14:36:00 GMT</pubDate></item><item><title>Recruiting at Skype</title><link>http://www.4mat.com/blog/recruiting-at-skype-blog-21182714534</link><description>&lt;a href="http://www.4mat.com/blog/recruiting-at-skype-blog-21182714534" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Skypeloveslondon1.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; April saw a number of conversations on social networks revolving around Skype&amp;rsquo;s recruitment drive.&amp;nbsp; Backed up with&amp;nbsp;some strong PR whi... &lt;a href='http://www.4mat.com/blog/recruiting-at-skype-blog-21182714534' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 27 Apr 2012 15:16:00 GMT</pubDate></item><item><title>Responsive web design</title><link>http://www.4mat.com/blog/responsive-web-design-blog-21162517111</link><description>&lt;a href="http://www.4mat.com/blog/responsive-web-design-blog-21162517111" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Untitled-4.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; I was putting together some information for a client about the importance of responsive web design and I thought I should share it.

Responsive web... &lt;a href='http://www.4mat.com/blog/responsive-web-design-blog-21162517111' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-design' &gt;Design&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 25 Apr 2012 17:12:00 GMT</pubDate></item><item><title>How to Get Followers on Twitter</title><link>http://www.4mat.com/blog/how-to-get-followers-on-twitter-blog-21081711227</link><description>&lt;a href="http://www.4mat.com/blog/how-to-get-followers-on-twitter-blog-21081711227" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Twitter_Guide_Snippet.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; It's a&amp;nbsp;big question 'How do I get more followers on Twitter'? A friend asked me this yesterday, and I'm sure it's a question asked by many peopl... &lt;a href='http://www.4mat.com/blog/how-to-get-followers-on-twitter-blog-21081711227' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 17 Apr 2012 11:32:00 GMT</pubDate></item><item><title>Mobile Recruitment on the Go</title><link>http://www.4mat.com/blog/mobile-recruitment-on-the-go-blog-29321020305</link><description>&lt;a href="http://www.4mat.com/blog/mobile-recruitment-on-the-go-blog-29321020305" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/mobilesurvey.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Louise Triance of UK Recruiter recently asked me for my view on mobile recruitment,&amp;nbsp;QR codes&amp;nbsp;and where the future lies for recruiters in th... &lt;a href='http://www.4mat.com/blog/mobile-recruitment-on-the-go-blog-29321020305' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 02 Apr 2012 10:37:00 GMT</pubDate></item><item><title>OnRec Awards 2012</title><link>http://www.4mat.com/blog/onrec-awards-2012-blog-29030111936</link><description>&lt;a href="http://www.4mat.com/blog/onrec-awards-2012-blog-29030111936" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/OnRec_2012_1.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; The OnRec Awards 2012 was hosted at the Grange Hotel St Pauls on Wednesday 28th March. No-one would ever doubt that recruiters know how to party, and... &lt;a href='http://www.4mat.com/blog/onrec-awards-2012-blog-29030111936' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 30 Mar 2012 11:28:00 GMT</pubDate></item><item><title>Recruitment Agency Branding</title><link>http://www.4mat.com/blog/recruitment-agency-branding-blog-28626145221</link><description>&lt;a href="http://www.4mat.com/blog/recruitment-agency-branding-blog-28626145221" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/experis_dig_gpc_transition_258x165.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Currently the number one subject I&amp;rsquo;m being asked about by recruitment agencies is branding. &amp;lsquo;How should we change, improve or consolidate... &lt;a href='http://www.4mat.com/blog/recruitment-agency-branding-blog-28626145221' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 26 Mar 2012 15:51:00 GMT</pubDate></item><item><title>Mobile Recruitment Review</title><link>http://www.4mat.com/blog/mobile-recruitment-review-blog-28626128325</link><description>&lt;a href="http://www.4mat.com/blog/mobile-recruitment-review-blog-28626128325" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/mobilesite.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt;                         In recent months the number of conversations related to&amp;nbsp;Mobile Recruitment have increased substantially. In fact they ha... &lt;a href='http://www.4mat.com/blog/mobile-recruitment-review-blog-28626128325' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 26 Mar 2012 12:21:00 GMT</pubDate></item><item><title>How to use News and Blogs on your recruitment website</title><link>http://www.4mat.com/blog/how-to-use-news-and-blogs-on-your-recruitment-website-blog-28323112353</link><description>&lt;a href="http://www.4mat.com/blog/how-to-use-news-and-blogs-on-your-recruitment-website-blog-28323112353" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/linkedingroups.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Content is king.&amp;nbsp; And if you don&amp;rsquo;t know &amp;ndash; now you know.For ages people have been saying that content on a recruitment website is imp... &lt;a href='http://www.4mat.com/blog/how-to-use-news-and-blogs-on-your-recruitment-website-blog-28323112353' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 23 Mar 2012 12:13:00 GMT</pubDate></item><item><title>3 Tips for Recruitment Email Marketing</title><link>http://www.4mat.com/blog/3-tips-for-recruitment-email-marketing-blog-28020127547</link><description>&lt;a href="http://www.4mat.com/blog/3-tips-for-recruitment-email-marketing-blog-28020127547" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/A_B_Split_Testing.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; A couple of weeks ago I went on an email marketing best practice session and here are a few of the main take-aways. The session was run by Communigat... &lt;a href='http://www.4mat.com/blog/3-tips-for-recruitment-email-marketing-blog-28020127547' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 20 Mar 2012 13:24:00 GMT</pubDate></item><item><title>Facebook page update for recruiters</title><link>http://www.4mat.com/blog/facebook-page-update-for-recruiters-blog-26771231485</link><description>&lt;a href="http://www.4mat.com/blog/facebook-page-update-for-recruiters-blog-26771231485" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/cocacola.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Facebook are changing the way pages work on the 30th March 2012, they are bringing them more in line with personal pages, which means content and ima... &lt;a href='http://www.4mat.com/blog/facebook-page-update-for-recruiters-blog-26771231485' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-design' &gt;Design&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 07 Mar 2012 13:06:00 GMT</pubDate></item><item><title>Applying Science to Career Websites - #TRUCareers</title><link>http://www.4mat.com/blog/applying-science-to-career-websites-trucareers-blog-25928162856</link><description>&lt;a href="http://www.4mat.com/blog/applying-science-to-career-websites-trucareers-blog-25928162856" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Cool Wall.png&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; How do you create the ideal career website?Can you run a lab at #TruLondon this year and create one?

These were the simple questions Bill Boorman ... &lt;a href='http://www.4mat.com/blog/applying-science-to-career-websites-trucareers-blog-25928162856' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 28 Feb 2012 16:47:00 GMT</pubDate></item><item><title>TRUCareers - Creating the ideal career website</title><link>http://www.4mat.com/blog/trucareers-creating-the-ideal-career-website-blog-25928165117</link><description>&lt;a href="http://www.4mat.com/blog/trucareers-creating-the-ideal-career-website-blog-25928165117" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/TruCareers Home Page.png&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Creating an ideal career website - Day 2 at #TRULondon5&amp;nbsp;
With the research carried out on day 1&amp;nbsp;the Design &amp;amp; User Experience Team at 4... &lt;a href='http://www.4mat.com/blog/trucareers-creating-the-ideal-career-website-blog-25928165117' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 28 Feb 2012 15:40:00 GMT</pubDate></item><item><title>UK is going mobile - are you ready?</title><link>http://www.4mat.com/blog/uk-is-going-mobile-are-you-ready--blog-25928932158</link><description>&lt;a href="http://www.4mat.com/blog/uk-is-going-mobile-are-you-ready--blog-25928932158" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Recruitmentisgoingmobile.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Mobile..... what place should it take as part of our candidate engagment/conversion strategy?

According to Google the answer would be top place.
... &lt;a href='http://www.4mat.com/blog/uk-is-going-mobile-are-you-ready--blog-25928932158' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 28 Feb 2012 10:20:00 GMT</pubDate></item><item><title>Mobile and Social Recruiting – don’t get left behind.</title><link>http://www.4mat.com/blog/mobile-and-social-recruiting-don-t-get-left-behind--blog-25221155311</link><description>&lt;a href="http://www.4mat.com/blog/mobile-and-social-recruiting-don-t-get-left-behind--blog-25221155311" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/iPhones.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Mobile recruiting and social recruiting are often mentioned in the same breath. User behaviours and expectations are very similar for mobile websites... &lt;a href='http://www.4mat.com/blog/mobile-and-social-recruiting-don-t-get-left-behind--blog-25221155311' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 21 Feb 2012 16:04:00 GMT</pubDate></item><item><title>Recruitment Videos and Twitter </title><link>http://www.4mat.com/blog/recruitment-videos-and-twitter-blog-23131165237</link><description>&lt;a href="http://www.4mat.com/blog/recruitment-videos-and-twitter-blog-23131165237" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/workatgoogle.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Twitter is one of the most popular social networking tools of the moment.&amp;nbsp; With over 1736 tweets sent ever second you would think that Twitter w... &lt;a href='http://www.4mat.com/blog/recruitment-videos-and-twitter-blog-23131165237' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 31 Jan 2012 16:23:00 GMT</pubDate></item><item><title>Tips for Social Media in Business</title><link>http://www.4mat.com/blog/tips-for-social-media-in-business-blog-22626959504</link><description>&lt;a href="http://www.4mat.com/blog/tips-for-social-media-in-business-blog-22626959504" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/socialmediacheetsheet.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Using social media for business can be quite tricky.&amp;nbsp; In this day and age many marketing people are extolling its virtues.&amp;nbsp; But how do you ... &lt;a href='http://www.4mat.com/blog/tips-for-social-media-in-business-blog-22626959504' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 26 Jan 2012 10:13:00 GMT</pubDate></item><item><title>LinkedIn Twitter Integration No Longer Supported</title><link>http://www.4mat.com/blog/linkedin-twitter-integration-no-longer-supported-blog-21919175155</link><description>&lt;a href="http://www.4mat.com/blog/linkedin-twitter-integration-no-longer-supported-blog-21919175155" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/twitterlinkedin.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Over the past year I have seen an increasing number of people fully integrating their LinkedIn and Twitter so that all Tweets are instantly duplicate... &lt;a href='http://www.4mat.com/blog/linkedin-twitter-integration-no-longer-supported-blog-21919175155' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 19 Jan 2012 17:59:00 GMT</pubDate></item><item><title>Are you going (Google) places?</title><link>http://www.4mat.com/blog/are-you-going-google-places--blog-21717153230</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; Google Places is a business listing tool that allows you to register your business with Google. It has been around for some time and has many benefit... &lt;a href='http://www.4mat.com/blog/are-you-going-google-places--blog-21717153230' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 17 Jan 2012 15:39:00 GMT</pubDate></item><item><title>Mobile on the move - how to recruit when out and about</title><link>http://www.4mat.com/blog/mobile-on-the-move-how-to-recruit-when-out-and-about-blog-21616153213</link><description>&lt;a href="http://www.4mat.com/blog/mobile-on-the-move-how-to-recruit-when-out-and-about-blog-21616153213" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/TPP_QRCode.png&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; We believe 2012 is going to be a big year for&amp;nbsp;mobile recruiting&amp;nbsp;- you&amp;rsquo;ll probably have guessed from the number of posts we&amp;rsquo;ve p... &lt;a href='http://www.4mat.com/blog/mobile-on-the-move-how-to-recruit-when-out-and-about-blog-21616153213' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 16 Jan 2012 15:31:00 GMT</pubDate></item><item><title>Successful Mobile Career Sites</title><link>http://www.4mat.com/blog/successful-mobile-career-sites-blog-21212122557</link><description>&lt;a href="http://www.4mat.com/blog/successful-mobile-career-sites-blog-21212122557" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/npower-large-banner-2.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Understanding mobile.
Almost half the population now access the internet via a mobile device and 2.8 million people use one in their job search. A m... &lt;a href='http://www.4mat.com/blog/successful-mobile-career-sites-blog-21212122557' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 12 Jan 2012 12:35:00 GMT</pubDate></item><item><title>Mobile Career Sites</title><link>http://www.4mat.com/blog/mobile-career-sites-blog-21212114123</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; Mobile isn't the future in recruitment, its here and now&amp;nbsp;
Yet, 96% of the Sunday Times 25 Best Large Companies to work for do not have a mobile... &lt;a href='http://www.4mat.com/blog/mobile-career-sites-blog-21212114123' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 12 Jan 2012 11:58:00 GMT</pubDate></item><item><title>Facts and Figures on Social Media</title><link>http://www.4mat.com/blog/facts-and-figures-on-social-media-blog-13632911433</link><description>&lt;a href="http://www.4mat.com/blog/facts-and-figures-on-social-media-blog-13632911433" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/youtubesocialmedia.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt;                         Social media has become an integral part of our lives, especially for those in the marketing or recruitment sector. Recruitme... &lt;a href='http://www.4mat.com/blog/facts-and-figures-on-social-media-blog-13632911433' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 29 Dec 2011 12:12:00 GMT</pubDate></item><item><title>Differences in Recruitment Practice : USA vs UK</title><link>http://www.4mat.com/blog/differences-in-recruitment-practice-usa-vs-uk-blog-13632910520</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; The US and the UK are similar in many ways and different in others.&amp;nbsp; For example in the realms of&amp;nbsp;social recruiting and&amp;nbsp;recruitment ma... &lt;a href='http://www.4mat.com/blog/differences-in-recruitment-practice-usa-vs-uk-blog-13632910520' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 29 Dec 2011 10:28:00 GMT</pubDate></item><item><title>Why you should assess your website differently to your job boards.</title><link>http://www.4mat.com/blog/why-you-should-assess-your-website-differently-to-your-job-boards--blog-13481414551</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; I was speaking to a client yesterday about the return of investment of their new site, they were not overly impressed with the level of responses sin... &lt;a href='http://www.4mat.com/blog/why-you-should-assess-your-website-differently-to-your-job-boards--blog-13481414551' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 14 Dec 2011 14:10:00 GMT</pubDate></item><item><title>What's it like to work at 4MAT? Part 2 - The Boys! [VIDEO] </title><link>http://www.4mat.com/blog/what-s-it-like-to-work-at-4mat-part-2-the-boys-blog-13406113419</link><description>&lt;a href="http://www.4mat.com/blog/what-s-it-like-to-work-at-4mat-part-2-the-boys-blog-13406113419" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/The_Boys_at_4MAT.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; This is a follow-on from the recent blog post What&amp;rsquo;s it like to work at 4MAT? Part&amp;nbsp;1 - The Girls!

We went out into the streets of Spita... &lt;a href='http://www.4mat.com/blog/what-s-it-like-to-work-at-4mat-part-2-the-boys-blog-13406113419' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 06 Dec 2011 11:35:00 GMT</pubDate></item><item><title>5 Essential LinkedIn Videos</title><link>http://www.4mat.com/blog/5-essential-linkedin-videos-blog-13395930207</link><description>&lt;a href="http://www.4mat.com/blog/5-essential-linkedin-videos-blog-13395930207" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/linkedin_video_blog.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; LinkedIn is easily the best known and most widely used social media tool in recruitment.&amp;nbsp; Any&amp;nbsp;recruitment marketing mix that doesn&amp;rsquo;t ... &lt;a href='http://www.4mat.com/blog/5-essential-linkedin-videos-blog-13395930207' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 05 Dec 2011 09:52:00 GMT</pubDate></item><item><title>Trends in Recruitment Marketing 2012</title><link>http://www.4mat.com/blog/trends-in-recruitment-marketing-2012-blog-13362145227</link><description>&lt;a href="http://www.4mat.com/blog/trends-in-recruitment-marketing-2012-blog-13362145227" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/certes.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; The trends in recruitment marketing for 2012.

So the end of 2011 is nearing and it&amp;rsquo;s certainly been a really interesting year in recruitment... &lt;a href='http://www.4mat.com/blog/trends-in-recruitment-marketing-2012-blog-13362145227' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 02 Dec 2011 15:34:00 GMT</pubDate></item><item><title>Mobile Recruitment: QR Codes, PPC and More</title><link>http://www.4mat.com/blog/mobile-recruitment-qr-codes-ppc-and-more-blog-13351930203</link><description>&lt;a href="http://www.4mat.com/blog/mobile-recruitment-qr-codes-ppc-and-more-blog-13351930203" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/4MAT-Mobile-in-the-Recruitment-Industry-INFOGRAPHIC.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; &amp;nbsp;
45% of people access the net via a mobile device.
With over 45% of people accessing the net via a mobile device it is essential that recruit... &lt;a href='http://www.4mat.com/blog/mobile-recruitment-qr-codes-ppc-and-more-blog-13351930203' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 01 Dec 2011 10:10:00 GMT</pubDate></item><item><title>What's it like to work at 4MAT? Part 1 - The Girls! [VIDEO]</title><link>http://www.4mat.com/blog/what-s-it-like-to-work-at-4mat-part-1-the-girls-blog-13343012485</link><description>&lt;a href="http://www.4mat.com/blog/what-s-it-like-to-work-at-4mat-part-1-the-girls-blog-13343012485" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/The_Girls_at_4MAT.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; A few weeks ago we filmed 4 short videos for our Facebook Page &amp;lsquo;get to know us&amp;rsquo; section. I thought I&amp;rsquo;d share them on the blog too &amp;... &lt;a href='http://www.4mat.com/blog/what-s-it-like-to-work-at-4mat-part-1-the-girls-blog-13343012485' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 30 Nov 2011 12:51:00 GMT</pubDate></item><item><title>How has Google Changed?</title><link>http://www.4mat.com/blog/how-has-google-changed--blog-13332910445</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; Google has constantly changed and innovated since its inception.&amp;nbsp; This is why it stays ahead of the curve and is the world&amp;rsquo;s most popular ... &lt;a href='http://www.4mat.com/blog/how-has-google-changed--blog-13332910445' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 29 Nov 2011 10:51:00 GMT</pubDate></item><item><title>Recruitment SEO: The facts for corporate recruiters...</title><link>http://www.4mat.com/blog/recruitment-seo-the-facts-for-corporate-recruiters--blog-13252117162</link><description>&lt;a href="http://www.4mat.com/blog/recruitment-seo-the-facts-for-corporate-recruiters--blog-13252117162" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Google1.PNG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; How a career site can perform better than a job board. There is&amp;nbsp;a lot of&amp;nbsp;confusion about recruitment SEO and it could be easy for an HR Pro... &lt;a href='http://www.4mat.com/blog/recruitment-seo-the-facts-for-corporate-recruiters--blog-13252117162' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 21 Nov 2011 17:28:00 GMT</pubDate></item><item><title>Mobile in the Recruitment Industry 2011 [INFOGRAPHIC]</title><link>http://www.4mat.com/blog/mobile-in-the-recruitment-industry-2011-infographic--blog-13221817394</link><description>&lt;a href="http://www.4mat.com/blog/mobile-in-the-recruitment-industry-2011-infographic--blog-13221817394" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/4MAT-Mobile-in-the-Recruitment-Industry-INFOGRAPHIC.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; The report&amp;nbsp;Mobile in the Recruitment Industry 2011 has received some great feedback and responses across the industry. Stats from the report are... &lt;a href='http://www.4mat.com/blog/mobile-in-the-recruitment-industry-2011-infographic--blog-13221817394' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 18 Nov 2011 17:41:00 GMT</pubDate></item><item><title>Four steps to increase website conversion rates</title><link>http://www.4mat.com/blog/four-steps-to-increase-website-conversion-rates-blog-13181413425</link><description>&lt;a href="http://www.4mat.com/blog/four-steps-to-increase-website-conversion-rates-blog-13181413425" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/google.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; A lot of people are under the illusion that once your recruitment website is up and running you can leave it for a year or two and then review it for... &lt;a href='http://www.4mat.com/blog/four-steps-to-increase-website-conversion-rates-blog-13181413425' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-design' &gt;Design&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 14 Nov 2011 13:44:00 GMT</pubDate></item><item><title>Measure all that you can measure</title><link>http://www.4mat.com/blog/measure-all-that-you-can-measure-blog-13151113558</link><description>&lt;a href="http://www.4mat.com/blog/measure-all-that-you-can-measure-blog-13151113558" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/jobboardmalarky.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; How do you know that the system you have faithfully been following for years is working?&amp;nbsp; You measure it.

Gareth Jones&amp;nbsp;&amp;ndash; previousl... &lt;a href='http://www.4mat.com/blog/measure-all-that-you-can-measure-blog-13151113558' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 11 Nov 2011 14:10:00 GMT</pubDate></item><item><title>Social Recruiting</title><link>http://www.4mat.com/blog/social-recruiting-blog-13128145321</link><description>&lt;a href="http://www.4mat.com/blog/social-recruiting-blog-13128145321" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Talking About Graph.png&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Are you engaging with your (potential) candidates?The more sharp eyed amongst you may have noticed a new counter appear on Facebook Pages within the ... &lt;a href='http://www.4mat.com/blog/social-recruiting-blog-13128145321' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 08 Nov 2011 14:21:00 GMT</pubDate></item><item><title>UK Recruiter End of Year Conference </title><link>http://www.4mat.com/blog/uk-recruiter-end-of-year-conference-blog-13073151694</link><description>&lt;a href="http://www.4mat.com/blog/uk-recruiter-end-of-year-conference-blog-13073151694" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/meetings-and-conferences_1272292133.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; 
Wednesday 2nd November saw the&amp;nbsp;UK Recruiter End of Year Conference organised by&amp;nbsp;Louise Triance. 
&amp;nbsp;Alex Charraudeau&amp;nbsp;and I atten... &lt;a href='http://www.4mat.com/blog/uk-recruiter-end-of-year-conference-blog-13073151694' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 03 Nov 2011 15:38:00 GMT</pubDate></item><item><title>How to get a job with social media</title><link>http://www.4mat.com/blog/how-to-get-a-job-with-social-media-blog-13043117461</link><description>&lt;a href="http://www.4mat.com/blog/how-to-get-a-job-with-social-media-blog-13043117461" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Networking_LinkedIn.PNG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Last week I was back in Cambridge giving a talk at the University Careers Service. As a recent graduate of the University (2008) I could relate to th... &lt;a href='http://www.4mat.com/blog/how-to-get-a-job-with-social-media-blog-13043117461' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 31 Oct 2011 17:53:00 GMT</pubDate></item><item><title>Top Tweets from Social Media in Recruitment Event</title><link>http://www.4mat.com/blog/top-tweets-from-social-media-in-recruitment-event-blog-13002793096</link><description>&lt;a href="http://www.4mat.com/blog/top-tweets-from-social-media-in-recruitment-event-blog-13002793096" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Twitter_Bird_3.png&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Here&amp;rsquo;s my pick of the best tweets from &amp;ldquo;Social Media in Recruitment&amp;rdquo;, a University of Cambridge Careers Service event.

Fantastic... &lt;a href='http://www.4mat.com/blog/top-tweets-from-social-media-in-recruitment-event-blog-13002793096' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 27 Oct 2011 09:40:00 GMT</pubDate></item><item><title>So do you just ignore mobile recruitment?</title><link>http://www.4mat.com/blog/so-do-you-just-ignore-mobile-recruitment--blog-12992610255</link><description>&lt;a href="http://www.4mat.com/blog/so-do-you-just-ignore-mobile-recruitment--blog-12992610255" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/mobiles.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; 14% of people use their phones as their only access to the internet.
This stat looks relatively small.&amp;nbsp; So do you ignore mobile recruitment? 
... &lt;a href='http://www.4mat.com/blog/so-do-you-just-ignore-mobile-recruitment--blog-12992610255' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 26 Oct 2011 11:00:00 GMT</pubDate></item><item><title>The best Facebook pages and how you can learn from them</title><link>http://www.4mat.com/blog/the-best-facebook-pages-and-how-you-can-learn-from-them-blog-12982595731</link><description>&lt;a href="http://www.4mat.com/blog/the-best-facebook-pages-and-how-you-can-learn-from-them-blog-12982595731" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Dove.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; With around 95% of graduates now on Facebook, ask yourself this; are you really making the most of this marketing channel?&amp;nbsp; Facebook is somethin... &lt;a href='http://www.4mat.com/blog/the-best-facebook-pages-and-how-you-can-learn-from-them-blog-12982595731' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 25 Oct 2011 10:00:00 GMT</pubDate></item><item><title>Graduate Recruitment - the social landscape</title><link>http://www.4mat.com/blog/graduate-recruitment-the-social-landscape-blog-12861310301</link><description>&lt;a href="http://www.4mat.com/blog/graduate-recruitment-the-social-landscape-blog-12861310301" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Motar_Board.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Communication and engagement with university students is a core goal for companies that run graduate schemes or look to employ students straight out ... &lt;a href='http://www.4mat.com/blog/graduate-recruitment-the-social-landscape-blog-12861310301' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 13 Oct 2011 10:40:00 GMT</pubDate></item><item><title>Recruitment agencies: You’re already being judged. Are you aware of how?</title><link>http://www.4mat.com/blog/recruitment-agencies-you-re-already-being-judged-are-you-aware-of-how-blog-12841192658</link><description>&lt;a href="http://www.4mat.com/blog/recruitment-agencies-you-re-already-being-judged-are-you-aware-of-how-blog-12841192658" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/mobile2.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Recruitment agencies: You&amp;rsquo;re already being judged. Are you aware of how?

From my recent meetings with various recruitment agencies I&amp;rsquo;v... &lt;a href='http://www.4mat.com/blog/recruitment-agencies-you-re-already-being-judged-are-you-aware-of-how-blog-12841192658' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 11 Oct 2011 09:51:00 GMT</pubDate></item><item><title>Digital Copywriting for Recruitment Marketing</title><link>http://www.4mat.com/blog/digital-copywriting-for-recruitment-marketing-blog-12807942589</link><description>&lt;a href="http://www.4mat.com/blog/digital-copywriting-for-recruitment-marketing-blog-12807942589" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Kate Siddiqui IDM Certificate.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; The Institute of Direct and Digital Marketing runs regular courses, and this week I went on one. It was a valuable two days with course leader Becky ... &lt;a href='http://www.4mat.com/blog/digital-copywriting-for-recruitment-marketing-blog-12807942589' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 07 Oct 2011 10:10:00 GMT</pubDate></item><item><title>Social Media Careers in Recruitment</title><link>http://www.4mat.com/blog/social-media-careers-in-recruitment-blog-12692614152</link><description>&lt;a href="http://www.4mat.com/blog/social-media-careers-in-recruitment-blog-12692614152" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Social-Media-For-the-Career-Minded.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; With 79% of corporations now utilizing some aspect of social media, how many are using it for recruitment marketing? And how many recruitment agencie... &lt;a href='http://www.4mat.com/blog/social-media-careers-in-recruitment-blog-12692614152' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 26 Sep 2011 14:19:00 GMT</pubDate></item><item><title>Don’t make my decisions for me Facebook</title><link>http://www.4mat.com/blog/don-t-make-my-decisions-for-me-facebook-blog-12662310514</link><description>&lt;a href="http://www.4mat.com/blog/don-t-make-my-decisions-for-me-facebook-blog-12662310514" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/facebookvideo.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Many Facebook users will have noticed the changes to the Facebook&amp;rsquo;s home page look and how you interact with it.&amp;nbsp; Some of the biggest chan... &lt;a href='http://www.4mat.com/blog/don-t-make-my-decisions-for-me-facebook-blog-12662310514' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 23 Sep 2011 11:13:00 GMT</pubDate></item><item><title>Blog writing for SEO</title><link>http://www.4mat.com/blog/blog-writing-for-seo-blog-12621911169</link><description>&lt;a href="http://www.4mat.com/blog/blog-writing-for-seo-blog-12621911169" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/keywords.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Blog writing for SEO &amp;ndash; what to do 
When blog writing for SEO one of the things to remember is that you are not just writing a blog for SEO, bu... &lt;a href='http://www.4mat.com/blog/blog-writing-for-seo-blog-12621911169' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 19 Sep 2011 11:27:00 GMT</pubDate></item><item><title>Online Plagiarism</title><link>http://www.4mat.com/blog/online-plagiarism-blog-12581517264</link><description>&lt;a href="http://www.4mat.com/blog/online-plagiarism-blog-12581517264" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/citethesource.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; The evolution of the web and the ease of content creation has made plagiarism of&amp;nbsp;ideas and concepts common place.&amp;nbsp;&amp;nbsp;Online PR and&amp;nbsp;... &lt;a href='http://www.4mat.com/blog/online-plagiarism-blog-12581517264' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 15 Sep 2011 17:53:00 GMT</pubDate></item><item><title>The "CV vs LinkedIn profile" debate misses the point..</title><link>http://www.4mat.com/blog/the-cv-vs-linkedin-profile-debate-misses-the-point--blog-12561322112</link><description>&lt;a href="http://www.4mat.com/blog/the-cv-vs-linkedin-profile-debate-misses-the-point--blog-12561322112" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/cv fight.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; If you're active in the content and opinion sharing networks of the online recruitment world, you may just have noticed the flood of blog posts and h... &lt;a href='http://www.4mat.com/blog/the-cv-vs-linkedin-profile-debate-misses-the-point--blog-12561322112' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 13 Sep 2011 22:30:00 GMT</pubDate></item><item><title>How to find a social  media expert</title><link>http://www.4mat.com/blog/how-to-find-a-social-media-expert-blog-12561312332</link><description>&lt;a href="http://www.4mat.com/blog/how-to-find-a-social-media-expert-blog-12561312332" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Social_Media_Expert.png&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Do you know what to look for to fill a HR, marketing, online or internal comms role with social media in the remit? There are now so many social medi... &lt;a href='http://www.4mat.com/blog/how-to-find-a-social-media-expert-blog-12561312332' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 13 Sep 2011 14:39:00 GMT</pubDate></item><item><title>Netiquette and Avoiding Being #Antisocial</title><link>http://www.4mat.com/blog/netiquette-and-avoiding-being-antisocial-blog-12551215313</link><description>&lt;a href="http://www.4mat.com/blog/netiquette-and-avoiding-being-antisocial-blog-12551215313" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/oops-Tweet.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; 
Following the recent Blog, from Alex Charraudeau, on the dangers of social media in business, I thought I&amp;rsquo;d follow this up on a more personal... &lt;a href='http://www.4mat.com/blog/netiquette-and-avoiding-being-antisocial-blog-12551215313' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 12 Sep 2011 15:40:00 GMT</pubDate></item><item><title>Don't Panic, Keep Calm!</title><link>http://www.4mat.com/blog/don-t-panic-keep-calm--blog-12551211543</link><description>&lt;a href="http://www.4mat.com/blog/don-t-panic-keep-calm--blog-12551211543" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Keep_Calm_Carry_on.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Keep Calm and Carry On. This was a phrase first coined in the months before World War 2, but like Corporal Jones in &amp;lsquo;Dad&amp;rsquo;s Army&amp;rsquo; th... &lt;a href='http://www.4mat.com/blog/don-t-panic-keep-calm--blog-12551211543' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 12 Sep 2011 12:15:00 GMT</pubDate></item><item><title>The Danger of Social Media</title><link>http://www.4mat.com/blog/the-danger-of-social-media-blog-12529918478</link><description>&lt;a href="http://www.4mat.com/blog/the-danger-of-social-media-blog-12529918478" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/hearseespeak.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; What makes social great also makes it dangerous.&amp;nbsp; Social media gives people a voice, and with it they can express themselves however they choose... &lt;a href='http://www.4mat.com/blog/the-danger-of-social-media-blog-12529918478' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 09 Sep 2011 09:48:00 GMT</pubDate></item><item><title>The Difference Between Mobile &amp; Desktop SEO?</title><link>http://www.4mat.com/blog/the-difference-between-mobile-and-desktop-seo--blog-12362413535</link><description>&lt;a href="http://www.4mat.com/blog/the-difference-between-mobile-and-desktop-seo--blog-12362413535" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/espn-mobile-website-screenshots.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; It&amp;rsquo;s becoming widely accepted that the future of the web is Mobile. If much of recruitment is dependent upon the web now then the future of rec... &lt;a href='http://www.4mat.com/blog/the-difference-between-mobile-and-desktop-seo--blog-12362413535' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 24 Aug 2011 14:07:00 GMT</pubDate></item><item><title>How Head Hunters Should Use Twitter</title><link>http://www.4mat.com/blog/how-head-hunters-should-use-twitter-blog-12342214756</link><description>&lt;a href="http://www.4mat.com/blog/how-head-hunters-should-use-twitter-blog-12342214756" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/twitterlinkedin.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Over the past few years there has been a huge drive for recruiters to make the most of&amp;nbsp;digital recruitment trends and online recruitment marketi... &lt;a href='http://www.4mat.com/blog/how-head-hunters-should-use-twitter-blog-12342214756' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 22 Aug 2011 15:35:00 GMT</pubDate></item><item><title>Who owns Social Media connections? </title><link>http://www.4mat.com/blog/who-owns-social-media-connections--blog-12175154115</link><description>&lt;a href="http://www.4mat.com/blog/who-owns-social-media-connections--blog-12175154115" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/RobertPeston.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Recruitment companies are investing in&amp;nbsp;LinkedIn training and allowing recruitment consultants to build up their followers on Twitter, but who ac... &lt;a href='http://www.4mat.com/blog/who-owns-social-media-connections--blog-12175154115' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 05 Aug 2011 15:55:00 GMT</pubDate></item><item><title>QR Codes in Recruitment</title><link>http://www.4mat.com/blog/qr-codes-in-recruitment-blog-12131119419</link><description>&lt;a href="http://www.4mat.com/blog/qr-codes-in-recruitment-blog-12131119419" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/IMG00131-20110706-1551.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; QR codes in&amp;nbsp;recruitment marketing could be huge ... if only people knew what QR codes are.&amp;nbsp; 

A QR code (abbreviated from Quick Response ... &lt;a href='http://www.4mat.com/blog/qr-codes-in-recruitment-blog-12131119419' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 01 Aug 2011 11:31:00 GMT</pubDate></item><item><title>What metric matters most on a recruitment website</title><link>http://www.4mat.com/blog/what-metric-matters-most-on-a-recruitment-website-blog-12102913235</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; What makes your&amp;nbsp;recruitment website design successful?&amp;nbsp; Is it the ability for the site to drive high volumes of traffic?&amp;nbsp; Or is it the... &lt;a href='http://www.4mat.com/blog/what-metric-matters-most-on-a-recruitment-website-blog-12102913235' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 29 Jul 2011 13:40:00 GMT</pubDate></item><item><title>How to Build and Keep Online Trust</title><link>http://www.4mat.com/blog/how-to-build-and-keep-online-trust-blog-12092811392</link><description>&lt;a href="http://www.4mat.com/blog/how-to-build-and-keep-online-trust-blog-12092811392" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Building_Trust_Infographic.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; We have previously written about the social media faux-pas made by big companies in our blog on&amp;nbsp;epic social media fails made by brands. So when ... &lt;a href='http://www.4mat.com/blog/how-to-build-and-keep-online-trust-blog-12092811392' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 28 Jul 2011 11:58:00 GMT</pubDate></item><item><title>Creating Candidate Action</title><link>http://www.4mat.com/blog/creating-candidate-action-blog-12072611511</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; As companies turn to recruitment social media marketing to drive traffic and gain new candidates, there is a growing risk that developing a career we... &lt;a href='http://www.4mat.com/blog/creating-candidate-action-blog-12072611511' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 26 Jul 2011 12:03:00 GMT</pubDate></item><item><title>Creating Candidate Desire</title><link>http://www.4mat.com/blog/creating-candidate-desire-blog-12072611454</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; Desire turns a visitor, or browser into an individual who wants to find out more. To achieve this change, the advert, article or item of content need... &lt;a href='http://www.4mat.com/blog/creating-candidate-desire-blog-12072611454' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 26 Jul 2011 11:51:00 GMT</pubDate></item><item><title>Creating Candidate Interest</title><link>http://www.4mat.com/blog/creating-candidate-interest-blog-12072611384</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; You have caught the attention of your potential candidate and you need to clearly communicate your message and corporate recruitment branding, to cap... &lt;a href='http://www.4mat.com/blog/creating-candidate-interest-blog-12072611384' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 26 Jul 2011 11:44:00 GMT</pubDate></item><item><title>Creating Candidate Awareness</title><link>http://www.4mat.com/blog/creating-candidate-awareness-blog-12072611205</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; Creating awareness of an employer brand will vary in difficulty depending on the size, type and sector in which a business operates. A well known con... &lt;a href='http://www.4mat.com/blog/creating-candidate-awareness-blog-12072611205' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 26 Jul 2011 11:26:00 GMT</pubDate></item><item><title>A Candidate is a Person and a Consumer</title><link>http://www.4mat.com/blog/a-candidate-is-a-person-and-a-consumer-blog-12072611827</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; Ten years ago I stood in a board meeting and presented how a successful recruiter needed to adopt a consumer lead approach to&amp;nbsp;recruitment market... &lt;a href='http://www.4mat.com/blog/a-candidate-is-a-person-and-a-consumer-blog-12072611827' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 26 Jul 2011 11:16:00 GMT</pubDate></item><item><title>Recruitment Agencies – Big Or Small – Why lose your uniqueness?</title><link>http://www.4mat.com/blog/recruitment-agencies-big-or-small-why-lose-your-uniqueness--blog-12062511132</link><description>&lt;a href="http://www.4mat.com/blog/recruitment-agencies-big-or-small-why-lose-your-uniqueness--blog-12062511132" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/beverages.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Recruitment Agencies &amp;ndash; Big Or Small &amp;ndash;&amp;nbsp;&amp;nbsp;Why lose your uniqueness?
&amp;nbsp;
With the news of yet another major Randstad acquisiti... &lt;a href='http://www.4mat.com/blog/recruitment-agencies-big-or-small-why-lose-your-uniqueness--blog-12062511132' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 25 Jul 2011 11:44:00 GMT</pubDate></item><item><title>Recruitment SEO: is it still relevant?  The facts...</title><link>http://www.4mat.com/blog/recruitment-seo-is-it-still-relevant-the-facts--blog-11991894041</link><description>&lt;a href="http://www.4mat.com/blog/recruitment-seo-is-it-still-relevant-the-facts--blog-11991894041" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/analytics.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Why is recruitment SEO still so important:

&amp;nbsp;- There are roughly 13 million people using the internet to look for a new job.&amp;nbsp;&amp;nbsp;
&amp;nbs... &lt;a href='http://www.4mat.com/blog/recruitment-seo-is-it-still-relevant-the-facts--blog-11991894041' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 18 Jul 2011 10:19:00 GMT</pubDate></item><item><title>Who are the best people to target on LinkedIn?</title><link>http://www.4mat.com/blog/who-are-the-best-people-to-target-on-linkedin--blog-11951417304</link><description>&lt;a href="http://www.4mat.com/blog/who-are-the-best-people-to-target-on-linkedin--blog-11951417304" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/LI_infographic.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Following on from a blog post by my colleague, Alex Charraudeau,&amp;nbsp;demonstrating the value of being on LinkedIn, let's take a look further at who ... &lt;a href='http://www.4mat.com/blog/who-are-the-best-people-to-target-on-linkedin--blog-11951417304' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 14 Jul 2011 17:40:00 GMT</pubDate></item><item><title>Effective Email Marketing Design; are you wasting prime real-estate area?</title><link>http://www.4mat.com/blog/effective-email-marketing-design-are-you-wasting-prime-real-estate-area--blog-11813017429</link><description>&lt;a href="http://www.4mat.com/blog/effective-email-marketing-design-are-you-wasting-prime-real-estate-area--blog-11813017429" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/bad-email-images-on.gif&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Delivering the right message at the right time, to the right audience is KEY for your&amp;nbsp;recruitment email marketing campaigns. Whether it be speci... &lt;a href='http://www.4mat.com/blog/effective-email-marketing-design-are-you-wasting-prime-real-estate-area--blog-11813017429' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 30 Jun 2011 17:53:00 GMT</pubDate></item><item><title>Inspirational Video for Friday</title><link>http://www.4mat.com/blog/inspirational-video-for-friday-blog-11752416412</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; This is a video of Steve Jobs, CEO of Apple, possibly the greatest technology company (besides 4MAT of course).&amp;nbsp; Here he gives a speech to Stanf... &lt;a href='http://www.4mat.com/blog/inspirational-video-for-friday-blog-11752416412' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 24 Jun 2011 16:49:00 GMT</pubDate></item><item><title>What Happens in 60 Seconds Online</title><link>http://www.4mat.com/blog/what-happens-in-60-seconds-online-blog-11722193212</link><description>&lt;a href="http://www.4mat.com/blog/what-happens-in-60-seconds-online-blog-11722193212" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Infographic-60seconds-Large.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; The internet is a pretty busy place.&amp;nbsp; The first thing most people do when they get into the office is turn on their computer and start up an int... &lt;a href='http://www.4mat.com/blog/what-happens-in-60-seconds-online-blog-11722193212' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 21 Jun 2011 10:05:00 GMT</pubDate></item><item><title>The Value of Being On LinkedIn</title><link>http://www.4mat.com/blog/the-value-of-being-on-linkedin-blog-11681716522</link><description>&lt;a href="http://www.4mat.com/blog/the-value-of-being-on-linkedin-blog-11681716522" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/value_of_being_linkedin.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; We know that LinkedIn is a big deal.&amp;nbsp; I'm sure I've&amp;nbsp;written enough blogs to that effect.&amp;nbsp; But if you still need more convincing here i... &lt;a href='http://www.4mat.com/blog/the-value-of-being-on-linkedin-blog-11681716522' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 17 Jun 2011 17:02:00 GMT</pubDate></item><item><title>How an affordable PPC campaign can enhance your organic SEO</title><link>http://www.4mat.com/blog/how-an-affordable-ppc-campaign-can-enhance-your-organic-seo-blog-11671616358</link><description>&lt;a href="http://www.4mat.com/blog/how-an-affordable-ppc-campaign-can-enhance-your-organic-seo-blog-11671616358" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/ppctable.png&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Recruitment PPC campaigns (Pay per Click) can be very lucrative in terms of candidate attraction, budget and most importantly, return on investment (... &lt;a href='http://www.4mat.com/blog/how-an-affordable-ppc-campaign-can-enhance-your-organic-seo-blog-11671616358' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 16 Jun 2011 16:15:00 GMT</pubDate></item><item><title>What are the best sectors to target on LinkedIn?</title><link>http://www.4mat.com/blog/what-are-the-best-sectors-to-target-on-linkedin--blog-11661514578</link><description>&lt;a href="http://www.4mat.com/blog/what-are-the-best-sectors-to-target-on-linkedin--blog-11661514578" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/advertising_jobs.png&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; When looking to use social networks as part of your recruitment process it is essential that you look into which platform or channel would work best ... &lt;a href='http://www.4mat.com/blog/what-are-the-best-sectors-to-target-on-linkedin--blog-11661514578' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 15 Jun 2011 15:05:00 GMT</pubDate></item><item><title>Using LinkedIn for Recruitment – What is new with LinkedIn? </title><link>http://www.4mat.com/blog/using-linkedin-for-recruitment-what-is-new-with-linkedin--blog-11641395855</link><description>&lt;a href="http://www.4mat.com/blog/using-linkedin-for-recruitment-what-is-new-with-linkedin--blog-11641395855" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/linkedin_cvs.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Two big things happened this month at LinkedIn.&amp;nbsp; Firstly they have floated on the stock exchange giving them a whole load of money to play with.... &lt;a href='http://www.4mat.com/blog/using-linkedin-for-recruitment-what-is-new-with-linkedin--blog-11641395855' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 13 Jun 2011 10:04:00 GMT</pubDate></item><item><title>The Career Website Reborn</title><link>http://www.4mat.com/blog/the-career-website-reborn-blog-11611015294</link><description>&lt;a href="http://www.4mat.com/blog/the-career-website-reborn-blog-11611015294" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Career-website-Phoenix_small.png&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; 
This week I was amazed to read a blog by Dr John Sullivan stating that the career website was dead.
&amp;nbsp;
Dead?

The modern career website has... &lt;a href='http://www.4mat.com/blog/the-career-website-reborn-blog-11611015294' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 10 Jun 2011 16:28:00 GMT</pubDate></item><item><title>The Importance of Sharing Content</title><link>http://www.4mat.com/blog/the-importance-of-sharing-content-blog-11598103407</link><description>&lt;a href="http://www.4mat.com/blog/the-importance-of-sharing-content-blog-11598103407" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Facebook_shares.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; When looking at content marketing and devising a content strategy you want people to find your information and react to it. The content therefore has... &lt;a href='http://www.4mat.com/blog/the-importance-of-sharing-content-blog-11598103407' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 08 Jun 2011 10:09:00 GMT</pubDate></item><item><title>Evolution of the Web</title><link>http://www.4mat.com/blog/evolution-of-the-web-blog-11532104612</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; The internet is an ever changing, ever evolving beast.&amp;nbsp; With each improvement in technology, internet speeds and connectivity we see the web tak... &lt;a href='http://www.4mat.com/blog/evolution-of-the-web-blog-11532104612' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Thu, 02 Jun 2011 11:02:00 GMT</pubDate></item><item><title>How to use Twitter - The Infographic</title><link>http://www.4mat.com/blog/how-to-use-twitter-the-infographic-blog-11521122312</link><description>&lt;a href="http://www.4mat.com/blog/how-to-use-twitter-the-infographic-blog-11521122312" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/tweet_info_complete 2.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; If you want to know how to set up and start using Twitter this infographic shows you each step along the way.





To see the original post cli... &lt;a href='http://www.4mat.com/blog/how-to-use-twitter-the-infographic-blog-11521122312' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 01 Jun 2011 12:32:00 GMT</pubDate></item><item><title>How much is Facebook worth?</title><link>http://www.4mat.com/blog/how-much-is-facebook-worth--blog-11432313274</link><description>&lt;a href="http://www.4mat.com/blog/how-much-is-facebook-worth--blog-11432313274" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Facebook_evolution.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; If you have wondered how much Facebook is worth this infographic gives you everything you could ask for.&amp;nbsp; We all know the name Mark Zuckerberg a... &lt;a href='http://www.4mat.com/blog/how-much-is-facebook-worth--blog-11432313274' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 23 May 2011 13:42:00 GMT</pubDate></item><item><title>What is the Value of Facebook Fans and Twitter followers to the recruiter?</title><link>http://www.4mat.com/blog/what-is-the-value-of-facebook-fans-and-twitter-followers-to-the-blog-11381811321</link><description>&lt;a href="http://www.4mat.com/blog/what-is-the-value-of-facebook-fans-and-twitter-followers-to-the-blog-11381811321" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/trust1_2.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; A recent article in Advertising Age by Jennifer Moderelli, owner and principle of White Horse, grabbed my attention, reminding me of many conversatio... &lt;a href='http://www.4mat.com/blog/what-is-the-value-of-facebook-fans-and-twitter-followers-to-the-blog-11381811321' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 18 May 2011 11:59:00 GMT</pubDate></item><item><title>Technology can’t save your bad job ad</title><link>http://www.4mat.com/blog/technology-can-t-save-your-bad-job-ad-blog-11371711175</link><description>&lt;a href="http://www.4mat.com/blog/technology-can-t-save-your-bad-job-ad-blog-11371711175" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/david-ogilvy.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Consultants are writing job adverts that are putting people off your jobs.&amp;nbsp; Technology can&amp;rsquo;t help.&amp;nbsp; Better job boards won't help.&amp;nbs... &lt;a href='http://www.4mat.com/blog/technology-can-t-save-your-bad-job-ad-blog-11371711175' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 17 May 2011 11:31:00 GMT</pubDate></item><item><title>9 steps to recruitment email marketing</title><link>http://www.4mat.com/blog/9-steps-to-recruitment-email-marketing-blog-11331315455</link><description>&lt;a href="http://www.4mat.com/blog/9-steps-to-recruitment-email-marketing-blog-11331315455" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/email.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Email marketing has experienced huge growth over the past few years.&amp;nbsp; Understanding how to use it can improve your profitability substantially.&amp;... &lt;a href='http://www.4mat.com/blog/9-steps-to-recruitment-email-marketing-blog-11331315455' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 13 May 2011 16:09:00 GMT</pubDate></item><item><title>What can Recruitment Agencies learn from The Met Police's website</title><link>http://www.4mat.com/blog/what-can-recruitment-agencies-learn-from-the-met-police-s-website-blog-11091914142</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; The Met Police&amp;rsquo;s website has had the highest (by some way) increase in British internet traffic&amp;nbsp;at the start of this year.

UKOM/Nielsen... &lt;a href='http://www.4mat.com/blog/what-can-recruitment-agencies-learn-from-the-met-police-s-website-blog-11091914142' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 19 Apr 2011 14:38:00 GMT</pubDate></item><item><title>Social Media + Personalisation + SEO = Increased Engagement + Applications</title><link>http://www.4mat.com/blog/social-media-personalisation-seo-increased-engagement-applications-blog-11031315552</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; Where do Your Facebook Fans and Twitter Followers Go?

I recently wrote about the importance of website usability and making the visitor experience... &lt;a href='http://www.4mat.com/blog/social-media-personalisation-seo-increased-engagement-applications-blog-11031315552' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Wed, 13 Apr 2011 16:14:00 GMT</pubDate></item><item><title>3 Epic Social Media Fails by Brands</title><link>http://www.4mat.com/blog/3-epic-social-media-fails-by-brands-blog-11011110473</link><description>&lt;a href="http://www.4mat.com/blog/3-epic-social-media-fails-by-brands-blog-11011110473" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/habitat.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; These brands should have known better... What travels faster on the web &amp;ndash; good news or epic fails?&amp;nbsp; Well to give you an answer there is mo... &lt;a href='http://www.4mat.com/blog/3-epic-social-media-fails-by-brands-blog-11011110473' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 11 Apr 2011 10:57:00 GMT</pubDate></item><item><title>5 Tips for recruiters to get more out of social media</title><link>http://www.4mat.com/blog/5-tips-for-recruiters-to-get-more-out-of-social-media-blog-19881535027</link><description>&lt;a href="http://www.4mat.com/blog/5-tips-for-recruiters-to-get-more-out-of-social-media-blog-19881535027" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/reccomndations.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Recruiters don&amp;rsquo;t often know where to start when it comes to social media, but here are 5 tips to get you up and running.


1.&amp;nbsp;Set up a ... &lt;a href='http://www.4mat.com/blog/5-tips-for-recruiters-to-get-more-out-of-social-media-blog-19881535027' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 08 Apr 2011 15:26:00 GMT</pubDate></item><item><title>Making Career Website Design Personal</title><link>http://www.4mat.com/blog/making-career-website-design-personal-blog-18728123812</link><description>&lt;a href="http://www.4mat.com/blog/making-career-website-design-personal-blog-18728123812" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/Marketing Blog.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Design for your visitors&amp;nbsp;
The recent launch of Waitrose&amp;rsquo;s new shopping site has resulted in uproar amongst middle England shoppers. The n... &lt;a href='http://www.4mat.com/blog/making-career-website-design-personal-blog-18728123812' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 28 Mar 2011 12:54:00 GMT</pubDate></item><item><title>How you can be as successful as Leona Lewis.</title><link>http://www.4mat.com/blog/how-you-can-be-as-successful-as-leona-lewis--blog-17314173545</link><description>&lt;a href="http://www.4mat.com/blog/how-you-can-be-as-successful-as-leona-lewis--blog-17314173545" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/leona.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Last Tuesday was International Women&amp;rsquo;s Day.&amp;nbsp; To celebrate Metro Newspaper announced the most influential woman in London of the last centu... &lt;a href='http://www.4mat.com/blog/how-you-can-be-as-successful-as-leona-lewis--blog-17314173545' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-entertainment' &gt;Entertainment&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 14 Mar 2011 17:45:00 GMT</pubDate></item><item><title>5 reasons why your brand should be on facebook</title><link>http://www.4mat.com/blog/5-reasons-why-your-brand-should-be-on-facebook-blog-17011145758</link><description>&lt;a href="http://www.4mat.com/blog/5-reasons-why-your-brand-should-be-on-facebook-blog-17011145758" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/stphen-haines.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; In the marketing world of recruitment a classic conversation takes place between marketeer and client. It will go something like this:

Marketeer &amp;... &lt;a href='http://www.4mat.com/blog/5-reasons-why-your-brand-should-be-on-facebook-blog-17011145758' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 11 Mar 2011 15:04:00 GMT</pubDate></item><item><title>Search Engine Optimised CVs</title><link>http://www.4mat.com/blog/search-engine-optimised-cvs-blog-16671742383</link><description>&lt;a href="http://www.4mat.com/blog/search-engine-optimised-cvs-blog-16671742383" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/cv.jpg&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; This morning I read a fantastic blog post by the ever insightful Mervyn Dinnen on the Jobsite website.&amp;nbsp; It was advising job seekers to put the r... &lt;a href='http://www.4mat.com/blog/search-engine-optimised-cvs-blog-16671742383' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 07 Mar 2011 17:50:00 GMT</pubDate></item><item><title>5 Tips to Start Blogging</title><link>http://www.4mat.com/blog/5-tips-to-start-blogging-blog-16019918823</link><description>&lt;a href="http://www.4mat.com/blog/5-tips-to-start-blogging-blog-16019918823" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/1997.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Blogging offers you so much.&amp;nbsp; It allows you to communicate with your candidates and clients on a regular basis.&amp;nbsp; It allows you to demonstra... &lt;a href='http://www.4mat.com/blog/5-tips-to-start-blogging-blog-16019918823' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 01 Mar 2011 09:14:00 GMT</pubDate></item><item><title>Social Media does work in Recruitment</title><link>http://www.4mat.com/blog/social-media-does-work-in-recruitment-blog-15625122738</link><description>&lt;a href="http://www.4mat.com/blog/social-media-does-work-in-recruitment-blog-15625122738" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/LinkedIn Jobs.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Is Social Media Part of Your Recruitment Strategy?Social Media was the buzzword during 2010 with a plethora of conferences and seminars dedicated to ... &lt;a href='http://www.4mat.com/blog/social-media-does-work-in-recruitment-blog-15625122738' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 25 Feb 2011 13:17:00 GMT</pubDate></item><item><title>It’s “a business about people” and other things you don’t practice.</title><link>http://www.4mat.com/blog/it-s-a-business-about-people-and-other-things-you-don-t-blog-14918163942</link><description>&lt;a href="http://www.4mat.com/blog/it-s-a-business-about-people-and-other-things-you-don-t-blog-14918163942" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/smile.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; All companies say &amp;ldquo;our people are what make us special&amp;rdquo;.&amp;nbsp; A clich&amp;eacute; banded around recruitment is that &amp;ldquo;it&amp;rsquo;s a busi... &lt;a href='http://www.4mat.com/blog/it-s-a-business-about-people-and-other-things-you-don-t-blog-14918163942' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 18 Feb 2011 16:51:00 GMT</pubDate></item><item><title>Stepping into a candidate’s shoes for the day</title><link>http://www.4mat.com/blog/stepping-into-a-candidate-s-shoes-for-the-day-blog-14615115958</link><description>&lt;a href="http://www.4mat.com/blog/stepping-into-a-candidate-s-shoes-for-the-day-blog-14615115958" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/job search - blog image.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; &amp;nbsp;

A lot of our focus here at 4MAT is on improving the candidate experience.&amp;nbsp; To this end, we regularly try to put ourselves in the shoes... &lt;a href='http://www.4mat.com/blog/stepping-into-a-candidate-s-shoes-for-the-day-blog-14615115958' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-corporaterecruitment' &gt;Corporate Recruitment&lt;/a&gt; &lt;br&gt;</description><pubDate>Tue, 15 Feb 2011 17:48:00 GMT</pubDate></item><item><title>How and Why to Target your audience.</title><link>http://www.4mat.com/blog/how-and-why-to-target-your-audience--blog-14211116501</link><description>&lt;a href="http://www.4mat.com/blog/how-and-why-to-target-your-audience--blog-14211116501" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/targetabc.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; What is targeted marketing? 

Most companies have a product or service that is relevant to a finite number of individuals.&amp;nbsp; Therefore to make ... &lt;a href='http://www.4mat.com/blog/how-and-why-to-target-your-audience--blog-14211116501' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 11 Feb 2011 11:15:00 GMT</pubDate></item><item><title>An introduction to various Recruitment ‘software’ </title><link>http://www.4mat.com/blog/an-introduction-to-various-recruitment-software--blog-13131135723</link><description>&lt;B&gt;Article Detail:&lt;/B&gt; There is an abundance of recruitment &amp;lsquo;software&amp;rsquo; available. However &amp;lsquo;software&amp;rsquo; is a very general way to classify such a broad ... &lt;a href='http://www.4mat.com/blog/an-introduction-to-various-recruitment-software--blog-13131135723' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-technology' &gt;Technology&lt;/a&gt; &lt;br&gt;</description><pubDate>Mon, 31 Jan 2011 14:07:00 GMT</pubDate></item><item><title>Recruitment TV advertising and the Ladders</title><link>http://www.4mat.com/blog/recruitment-tv-advertising-and-the-ladders-blog-12828172420</link><description>&lt;a href="http://www.4mat.com/blog/recruitment-tv-advertising-and-the-ladders-blog-12828172420" target="_blank"&gt;&lt;img style="border:none;float:left" alt="Article Image" src="http://www.4mat.com/file.ashx?path=ROOT/Images/jobsite.JPG&amp;height=60&amp;width=60"/&gt;&lt;/a&gt;&lt;B&gt;Article Detail:&lt;/B&gt; Job Site.&amp;nbsp; Total Jobs.&amp;nbsp; The Ladders.&amp;nbsp; All online job boards that are turning to TV to increase candidate attraction.&amp;nbsp; 
The idea ... &lt;a href='http://www.4mat.com/blog/recruitment-tv-advertising-and-the-ladders-blog-12828172420' &gt;more details&lt;/a&gt;&lt;br&gt;&lt;B&gt;Categor(ies):&lt;/B&gt; &lt;a href='http://www.4mat.com/blog/category-marketing' &gt;Marketing&lt;/a&gt; &lt;br&gt;</description><pubDate>Fri, 28 Jan 2011 17:39:00 GMT</pubDate></item></channel></rss>
