Accessability Links

The Five Ten Group

Partnered since

2005

Requirement

The Five Ten Group is one of the world's fastest growing recruitment consultancies, with a global reach of 500+ employees in over 12 countries. Since 2006 the Group, backed by private equity firm Brengal Capital, has acquired a portfolio of companies including:

Marks Sattin

EMR

Ortus

Laurence Simons

Greythorn

Antal Russia

The challenge was to unify the global Group, and keep the brand identity of individual companies. It was to create websites that showcased the Group’s global presence, whilst responding to the local demands of different companies and markets.

Globally the Group can re-locate candidates and share an international talent pool. The companies operate in many different languages and must have sensitivity to marketing strategies appropriate to local markets.

 

Solution

  • 41 websites across 6 individual brands
  • Local demands fulfilled with full multilingual capability
  • Location detection to help direct users to the appropriate site
  • Global management with the central DV3 platform that integrates with multiple front office systems and vacancy posting tools such as Broadbean, JobAdder, JobMate and Recruit Studio
  • Global jobs and local jobs are searchable with ‘one click access’ to all global jobs
  • Marketing strategy is customisable with different layouts and features for candidates and clients
  • Content management of all content and images on every site

Result

Brand consistency is achieved across different companies, in a variety of markets. The websites have local differentiation, with content, languages and jobs, but showcase the global benefits of the Group.

The impact is a professional collection of websites that effectively promote the Five Ten brands. 4MAT’s application of website functionality enables seamless movement between local and global websites, languages and jobs. It also provides easy management of content.


Testimonial

"4MAT helped us deliver a suite of over 30 international (and multilingual) websites in 2010 which formed a large part of our marketing strategy for that year. They possess an excellent grasp of the recruitment industry and are always looking to develop their products and services as things evolve.

Our Account Manager Joanna is highly capable and was invaluable during the build phase of the websites. She has a brilliant grasp of all aspects of the business and is therefore able to advise, manage and deliver with enthusiasm and professionalism."


Jon Binstead, Group Digital Marketing Manager, Five Ten Group

Who delivered the project

Joanna Lugg
Account Manager
James Wylie
Account Director
Matthew Lasky
Senior Web Designer
Julie Winson
Web Developer

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