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Insights in Recruitment Marketing

Why is digital talent acquisition on the rise?
Why is digital talent acquisition on the rise?
Technology has been redefining the recruitment process ever since the advent of the World Wide Web in 1990. Before then CVs e...
06/02/20
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Webinar: What makes a market-leading careers site
Webinar: What makes a market-leading careers site
Following the success of part one of 4MAT's eBook series for talent acquisition professionals, part two "Features and functio...
30/01/20
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eBook: Features of a market-leading careers website
eBook: Features of a market-leading careers website
"Everyone agrees that a great careers website is the difference between success and failure, filling the role or not. How do ...
27/01/20
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Why is it vital that your careers site is mobile-friendly?
Why is it vital that your careers site is mobile-friendly?
In 2019 the number of job searches from a mobile device reached an all-time high of 1 billion per month. With more people tha...
23/01/20
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ONREC Awards 2020 Shortlist Announced
ONREC Awards 2020 Shortlist Announced
The ONREC Awards is one of the most eagerly-awaited events in the recruitment year and yesterday they finally unveiled their ...
23/01/20
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How to optimise your careers site for Google BERT
How to optimise your careers site for Google BERT
BERT, short for Bidirectional Encoder Representations from Transformers, is the most important Google update in the last 5 ye...
14/01/20
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Top 7 recruitment trends to watch for in 2020
Top 7 recruitment trends to watch for in 2020
In the ever-changing recruitment landscape, it can be tricky to respond to growing trends whilst also keeping your ear to the...
02/01/20
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4MAT unveil two new websites for Hanover
4MAT unveil two new websites for Hanover
4MAT are excited to unveil two new websites for the rebranded Hanover. Visit the global website here and the USA website here...
20/12/19
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Webinar: Why careers websites are losing talent
Webinar: Why careers websites are losing talent
Your careers website is the hub of your talent attraction strategy, a place to direct talent that you have hooked with your r...
16/12/19
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4MAT's latest website with Hobson Prior goes live
4MAT's latest website with Hobson Prior goes live
4MAT are excited to announce the launch of Hobson Prior's new recruitment website! Hobson Prior are a leading lif...
26/11/19
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The best applicant tracking systems plugin to Attrax
The best applicant tracking systems plugin to Attrax
Google is everyone’s starting point when searching for a new TV, holiday, restaurant or even when looking for a specifi...
25/11/19
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2019 NORAs – another win for a 4MAT client!
2019 NORAs – another win for a 4MAT client!
It was all hands on the pump on Wednesday 13th November as the best of the recruitment sector gathered in central London for ...
14/11/19
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How does unconscious bias damage your diversity?
How does unconscious bias damage your diversity?
Why is an unconscious bias (UB) a problem for hiring managers? As Harvard Professor, Francesca Gino, puts it “They caus...
07/11/19
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5 things to consider when hiring Gen Z
5 things to consider when hiring Gen Z
Gen Z - those born between 1996 and present - are forgoing university and entering the workforce earlier than previous genera...
29/10/19
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69% of recruiters say AI attracts higher-quality candidates
69% of recruiters say AI attracts higher-quality candidates
Artificial intelligence (AI) means robots, right? Actually, it’s not all that futuristic – in fact, AI is integra...
22/10/19
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4MAT's take on HR Tech 2019
4MAT's take on HR Tech 2019
Earlier this month, 4MAT’s CEO James Saunders visited the world’s most popular HR/ Talent Acquisition event &ndas...
14/10/19
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How poor candidate experience has a detrimental impact on your sales
How poor candidate experience has a detrimental impact on your sales
Imagine that you were walking along the high-street and someone barges right past you, barely glances back and doesn’t ...
08/10/19
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Employee recruitment strategies that will attract the best candidates
Employee recruitment strategies that will attract the best candidates
If you’re looking to employ the best candidates, there are a few things you need to consider. To create the best employ...
03/10/19
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eBook: Planning and implementing a new careers website
eBook: Planning and implementing a new careers website
"Everyone agrees that a great careers website is the difference between success and failure, filling the role or not. How do ...
03/10/19
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Attracting organic traffic to your careers website
Attracting organic traffic to your careers website
Organic traffic references the number of visitors to your website derived from search engine results and is one of the most i...
24/09/19
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Webinar: Driving diversity and accessibility through your careers website
Webinar: Driving diversity and accessibility through your careers website
A great careers website is your biggest asset in attracting a variety of talent. From image choice to targeted content, whet...
19/09/19
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In-house Recruitment Live London Round-Up
In-house Recruitment Live London Round-Up
Last week it was all hands to the pump for 4MAT, as the In-house Recruitment Live event came to London for its annual appeara...
18/09/19
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IHR Awards 2019 – shortlist announced
IHR Awards 2019 – shortlist announced
Last week was an exciting one for 4MAT (and for the recruitment industry in general) as the In-house Recruitment released the...
06/09/19
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Taking the stage at IHR Live Manchester 2019
Taking the stage at IHR Live Manchester 2019
Last week it was all hands to the pump for 4MAT, as the In-House Recruitment Network’s Live event came to Manchester fo...
13/05/19
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