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Insights in Recruitment Marketing

eBook: Features of a market-leading careers website
eBook: Features of a market-leading careers website
"Everyone agrees that a great careers website is the difference between success and failure, filling the role or not. How do ...
27/01/20
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Top 7 recruitment trends to watch for in 2020
Top 7 recruitment trends to watch for in 2020
In the ever-changing recruitment landscape, it can be tricky to respond to growing trends whilst also keeping your ear to the...
02/01/20
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How does unconscious bias damage your diversity?
How does unconscious bias damage your diversity?
Why is an unconscious bias (UB) a problem for hiring managers? As Harvard Professor, Francesca Gino, puts it “They caus...
07/11/19
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5 things to consider when hiring Gen Z
5 things to consider when hiring Gen Z
Gen Z - those born between 1996 and present - are forgoing university and entering the workforce earlier than previous genera...
29/10/19
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How poor candidate experience has a detrimental impact on your sales
How poor candidate experience has a detrimental impact on your sales
Imagine that you were walking along the high-street and someone barges right past you, barely glances back and doesn’t ...
08/10/19
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Webinar: Driving diversity and accessibility through your careers website
Webinar: Driving diversity and accessibility through your careers website
A great careers website is your biggest asset in attracting a variety of talent. From image choice to targeted content, whet...
19/09/19
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Taking the stage at APSCo’s Marketing Forum
Taking the stage at APSCo’s Marketing Forum
On Tuesday afternoon, James Saunders, CEO and Warren Davidson, Head of Digital Marketing, took the stage at the latest APSCo ...
08/03/19
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Employer branding and your employee stories
Employer branding and your employee stories
It seems like not another day goes by that we don’t hear about employer branding, but there’s a reason for all th...
15/10/18
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Taking the stage at In-House Live! London
Taking the stage at In-House Live! London
Yesterday was all hands to the pump for 4MAT, as the In-House Recruitment Network’s Live! event came to London for its ...
05/09/18
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Building your employer brand with your careers website
Building your employer brand with your careers website
In an age where the Internet makes it easy to pick and choose from hundreds of different service providers, having a strong e...
16/08/18
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3 ways to attract graduates with your careers website
3 ways to attract graduates with your careers website
Though graduate season is traditionally in September, attracting fresh talent should be a company’s priority all year a...
24/04/18
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The power of the employee story
The power of the employee story
Employer branding is gradually coming to the forefront of many employers’ recruitment strategies. In an industry where ...
10/04/18
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Five things you need to know about recruiting Millennials
Five things you need to know about recruiting Millennials
Officially classed as ‘a person reaching adulthood in the early 21st century’, Millennials will make up 50% of th...
21/02/18
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How to develop a great company culture- and why it's important
How to develop a great company culture- and why it's important
Company culture is- or should be- one of your company’s most important attributes when it comes to employing candidates...
13/02/18
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Why investing time into building great team profiles is vital if you have a careers website
Why investing time into building great team profiles is vital if you have a careers website
Recruitment is a personality-focussed business. Employers and recruiters are constantly on the lookout for that candidate who...
29/01/18
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Your ATS, Careers Site and Google for Jobs
Your ATS, Careers Site and Google for Jobs
Your ATS is one of the most important aspects of your careers site. One that isn't integrated with your site will lose you tr...
29/09/17
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Why should you upgrade your careers website?
Why should you upgrade your careers website?
Careers websites. For all the noise we at 4MAT make about them, there’s a solid reason for doing so. Many employers loo...
20/09/17
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How to be a recruitment company in the Sunday Times Top 100
How to be a recruitment company in the Sunday Times Top 100
There’s no better indicator of whether or not your business is doing well, and making waves, than being listed in the S...
15/09/17
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Why your candidate user experience is the most important thing about your careers website
Why your candidate user experience is the most important thing about your careers website
It doesn’t take a UX expert to know that the user experience on your careers website is crucially important. We’v...
23/08/17
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See how top UK companies have successfully implemented new careers websites
See how top UK companies have successfully implemented new careers websites
At 4MAT, we've helped many businesses transform their careers websites and marketing strategies. With the right careers websi...
26/04/17
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What features and functionality you need on your new careers website
What features and functionality you need on your new careers website
The careers website is rapidly and constantly changing. It used to be either a few sparse pages hidden away within the main c...
03/04/17
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How to build the business case for your new careers website
How to build the business case for your new careers website
Your careers website is one of the most essential marketing tools for your brand. It is the first place candidates will look ...
24/03/17
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5 essential features of a careers site
5 essential features of a careers site
Do you want your careers site to be a valuable hiring tool? To be your best source of candidates? To help you save money on j...
24/01/17
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Google is the New Battle Ground for Talent
Google is the New Battle Ground for Talent
71% of all job searches start on Google - Fact.That number gets bigger every day - Fact.Google owns virtually every digital...
23/05/16
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