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Google for Jobs has had an upgrade- are you ready?
Google for Jobs has had an upgrade- are you ready?
Though it’s only been active in America for a few months- and hasn’t yet been launched in the UK- Google for Jobs...
16/11/17
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5 things you should be measuring to improve your ROI
5 things you should be measuring to improve your ROI
Buying a new careers website is a big investment- but it’s one that’s worth it. In an industry where the UK unemp...
13/11/17
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How to optimise your digital marketing strategy through social media
How to optimise your digital marketing strategy through social media
A digital marketing strategy is nothing without social media. Though paid advertising and SEO strategies will boost your onli...
06/11/17
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Scarcity work: what is it, and how can you use it to boost your application rate?
Scarcity work: what is it, and how can you use it to boost your application rate?
In today’s competitive market, businesses need to offer their customers something extra if they want to convince them t...
30/10/17
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How to use your careers site to increase your Quality of Hire
How to use your careers site to increase your Quality of Hire
The hiring market is becoming ever-more competitive. With the UK unemployment rate at an all-time low, competition for qualit...
17/10/17
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How can a careers website enhance your Employer Value Proposition?
How can a careers website enhance your Employer Value Proposition?
Your Employer Value Proposition is one of the most important things about your brand. If you’re looking for staff, ther...
10/10/17
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How to write the perfect blog post
How to write the perfect blog post
Content marketing is an essential part of modern-day business. With 65% of businesses choosing blogging as their top method o...
05/10/17
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Your ATS, Careers Site and Google for Jobs
Your ATS, Careers Site and Google for Jobs
At 4MAT, we like to keep on top of the ever-changing industry so we can spot oncoming trends and work out how best to adapt t...
29/09/17
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Is Google for Jobs here in the UK?
Is Google for Jobs here in the UK?
All the talk about GDPR may have taken front stage over the past weeks, but under the cover of this Google seems to have been...
28/09/17
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How to write the brief for your new recruitment website
How to write the brief for your new recruitment website
In an industry as competitive as that of recruitment, it’s always a good idea to stay ahead of the curve, and one of th...
26/09/17
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Why should you upgrade your careers website?
Why should you upgrade your careers website?
Careers websites. For all the noise we at 4MAT make about them, there’s a solid reason for doing so. Many employers loo...
20/09/17
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How to be a recruitment company in the Sunday Times Top 100
How to be a recruitment company in the Sunday Times Top 100
There’s no better indicator of whether or not your business is doing well, and making waves, than being listed in the S...
15/09/17
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Recruitment marketing: the basics
Recruitment marketing: the basics
Since the advent of the internet, the job market has transformed itself. Whether you’re a recruitment company or a cand...
12/09/17
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Why you should be paying more attention to your CTA
Why you should be paying more attention to your CTA
Your recruitment website needs a dedicated knowledge hub for your blogs and other resources. Not only can it transform your c...
07/09/17
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The NORA deadline is coming up: time to nominate your website
The NORA deadline is coming up: time to nominate your website
It’s getting to that time of year again: awards season! Once again, it’s time for top recruiters around the count...
04/09/17
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How to improve your conversion rate
How to improve your conversion rate
Technology has transformed the way in which we live and work. When it comes to the job market, the impact is no different: jo...
30/08/17
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Why your candidate user experience is the most important thing about your careers website
Why your candidate user experience is the most important thing about your careers website
It doesn’t take a UX expert to know that the user experience on your careers website is crucially important. We’v...
23/08/17
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The must-have functionality for any careers website
The must-have functionality for any careers website
In order for a careers website to attract and retain candidates, it needs to function well. An excellent candidate experience...
11/08/17
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Planning and implementing a new recruitment website: 4MAT Recruitment Playbook goes live
Planning and implementing a new recruitment website: 4MAT Recruitment Playbook goes live
Your recruitment website can be one of your most valuable assets. With the right functionality and the right planning, it can...
02/08/17
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Why you should stop investing in job boards
Why you should stop investing in job boards
Job boards and job aggregators are a staple of recruitment life. Collating millions of jobs from around the country- and, for...
26/07/17
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Google Hire goes live worldwide
Google Hire goes live worldwide
Last month, Google launched Google for Jobs, a radical new venture aimed at revolutionising the recruitment industry for thou...
20/07/17
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Using the power of employees to communicate your employer brand
Using the power of employees to communicate your employer brand
Being able to sell effectively is as much about developing your brand as it is about providing a product that people want to ...
14/07/17
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Profiles Creative website goes live
Profiles Creative website goes live
The new Profiles Creative website is live. Delivering the best creative jobs to the best creative talent in the industry, thi...
12/07/17
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Jobs not showing on Indeed? How you can make the most of Google for Jobs.
Jobs not showing on Indeed? How you can make the most of Google for Jobs.
Google for Jobs has hit the recruitment market and it’s time for businesses to change their recruitment marketing strat...
06/07/17
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